I’m Wael Al‑Daaas — WordPress developer, UX/UI specialist, and performance marketer (CPC & conversion tracking). Based in London, serving the UK and worldwide.
From strategy & design to launch and ongoing optimisation.
Custom themes, high‑speed pages, performance, security & backups.
ElementorGutenbergWooCommerceConversion‑ready storefronts, payments, shipping, theme tweaks.
ShopifyTheme DevPHP/JS features, API integrations, bespoke functionality.
PHPJavaScriptREST APISearch/Display, GTM/GA4 tracking, negatives, A/B experiments.
GTMGA4Offline ConversionsWoo/Shopify setup, categories, product pages, checkout UX.
Checkout UXPaymentsFunnels, welcome/abandoned flows, deliverability & reporting.
KlaviyoMailchimpBrand identity, wireframes, prototypes, usability testing.
WireframesDesign SystemsEvent setup, dashboards, revenue‑linked ad reporting.
DashboardsUpdates, security monitoring, performance improvements.
SLA*All prices are indicative. You’ll receive a tailored quote based on scope.